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	<title>Comments on: Tip of the Week: Don&#8217;t Discount</title>
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	<link>http://maximumcustomerexperience.com/2009/02/07/tip-of-the-week-dont-discount/</link>
	<description>Go Where Your VisionPoints</description>
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		<title>By: Hump Day Reading for the Restless Soul</title>
		<link>http://maximumcustomerexperience.com/2009/02/07/tip-of-the-week-dont-discount/comment-page-1/#comment-16619</link>
		<dc:creator>Hump Day Reading for the Restless Soul</dc:creator>
		<pubDate>Wed, 11 Feb 2009 05:34:59 +0000</pubDate>
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		<description>[...] Tip of the Week: Don’t Discount at Maximum Customer Experience [...]</description>
		<content:encoded><![CDATA[<p>[...] Tip of the Week: Don’t Discount at Maximum Customer Experience [...]</p>
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		<title>By: Kelly Erickson</title>
		<link>http://maximumcustomerexperience.com/2009/02/07/tip-of-the-week-dont-discount/comment-page-1/#comment-16321</link>
		<dc:creator>Kelly Erickson</dc:creator>
		<pubDate>Sat, 07 Feb 2009 21:58:51 +0000</pubDate>
		<guid isPermaLink="false">http://maximumcustomerexperience.com/?p=482#comment-16321</guid>
		<description>Friar,

Actually (shameless plug for yet another company that doesn&#039;t pay me) there are no better nuggets anywhere.

Total yum. Not battery greasy stuff like other fast food places, and no odd parts. But I think they&#039;re only in the South (?), so you&#039;d have quite a drive to get to them.

You&#039;re welcome. Please come here to think out loud and change your own mind any ol&#039; time.

Hope you&#039;re having a great time on the slopes today!

Until later,

Kelly</description>
		<content:encoded><![CDATA[<p>Friar,</p>
<p>Actually (shameless plug for yet another company that doesn&#8217;t pay me) there are no better nuggets anywhere.</p>
<p>Total yum. Not battery greasy stuff like other fast food places, and no odd parts. But I think they&#8217;re only in the South (?), so you&#8217;d have quite a drive to get to them.</p>
<p>You&#8217;re welcome. Please come here to think out loud and change your own mind any ol&#8217; time.</p>
<p>Hope you&#8217;re having a great time on the slopes today!</p>
<p>Until later,</p>
<p>Kelly</p>
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		<title>By: Friar</title>
		<link>http://maximumcustomerexperience.com/2009/02/07/tip-of-the-week-dont-discount/comment-page-1/#comment-16320</link>
		<dc:creator>Friar</dc:creator>
		<pubDate>Sat, 07 Feb 2009 20:27:28 +0000</pubDate>
		<guid isPermaLink="false">http://maximumcustomerexperience.com/?p=482#comment-16320</guid>
		<description>I&#039;d like to know, how many parts per million of actual CHICKEN do you get in a &quot;Chick-fil-A&quot; nugget? 

Whenever they bastardize the spelling on food items like  that, I&#039;d normally run screaming from the restaurant. 

But heck...if they&#039;re giving out the nuggets for for free, I&#039;d glady try &#039;em. 


(See?   This kind of marketing works!).

THANK you for opening up my mind, and letting me think things through!  ;-)

&lt;abbr&gt;&lt;em&gt;Friar’s last blog post...&lt;a href=&quot;http://deepfriar.wordpress.com/2009/02/06/how-i-divorced-my-old-ski-boots-and-found-a-new-sole-mate/&quot; rel=&quot;nofollow&quot;&gt;How I Divorced my Old Ski Boots, and Found a New Sole-Mate&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I&#8217;d like to know, how many parts per million of actual CHICKEN do you get in a &#8220;Chick-fil-A&#8221; nugget? </p>
<p>Whenever they bastardize the spelling on food items like  that, I&#8217;d normally run screaming from the restaurant. </p>
<p>But heck&#8230;if they&#8217;re giving out the nuggets for for free, I&#8217;d glady try &#8216;em. </p>
<p>(See?   This kind of marketing works!).</p>
<p>THANK you for opening up my mind, and letting me think things through!  <img src='http://maximumcustomerexperience.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p><abbr><em>Friar’s last blog post&#8230;<a href="http://deepfriar.wordpress.com/2009/02/06/how-i-divorced-my-old-ski-boots-and-found-a-new-sole-mate/" rel="nofollow">How I Divorced my Old Ski Boots, and Found a New Sole-Mate</a></em></abbr></p>
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		<title>By: Kelly Erickson</title>
		<link>http://maximumcustomerexperience.com/2009/02/07/tip-of-the-week-dont-discount/comment-page-1/#comment-16311</link>
		<dc:creator>Kelly Erickson</dc:creator>
		<pubDate>Sat, 07 Feb 2009 13:59:37 +0000</pubDate>
		<guid isPermaLink="false">http://maximumcustomerexperience.com/?p=482#comment-16311</guid>
		<description>Brett,

I clicked, I smiled, ... but in a terrified sort of way!

The gains... it&#039;s like the ripple effect with the Harvey&#039;s thing. Do you know (aside from McDonald&#039;s and The Other Lady With My Name) Harvey&#039;s is still one of my biggest search terms that I&#039;m not trying for? 

(And here come the Chick-fil-A searchers, if only they can figure out how to spell the darned name. That&#039;s for another day.) 

As Seth says, it&#039;s &lt;em&gt;remarkable.&lt;/em&gt; Worthy of being remarked on.

That&#039;s what we&#039;re all trying for in our businesses. I give away a lot, in truth, but here I am, thinking hard about it again, and I really hope other folks will too. Giving it away can be pure genius.

My first thought was, &quot;How nice! There are so many people hurting right now!&quot;

And this is skeptical ol&#039; me.  :)  It wasn&#039;t until my second thought the &quot;How brilliant! This will gain them business&quot; showed up.

It&#039;s both. Win win win win.

Until later,

Kelly</description>
		<content:encoded><![CDATA[<p>Brett,</p>
<p>I clicked, I smiled, &#8230; but in a terrified sort of way!</p>
<p>The gains&#8230; it&#8217;s like the ripple effect with the Harvey&#8217;s thing. Do you know (aside from McDonald&#8217;s and The Other Lady With My Name) Harvey&#8217;s is still one of my biggest search terms that I&#8217;m not trying for? </p>
<p>(And here come the Chick-fil-A searchers, if only they can figure out how to spell the darned name. That&#8217;s for another day.) </p>
<p>As Seth says, it&#8217;s <em>remarkable.</em> Worthy of being remarked on.</p>
<p>That&#8217;s what we&#8217;re all trying for in our businesses. I give away a lot, in truth, but here I am, thinking hard about it again, and I really hope other folks will too. Giving it away can be pure genius.</p>
<p>My first thought was, &#8220;How nice! There are so many people hurting right now!&#8221;</p>
<p>And this is skeptical ol&#8217; me.  <img src='http://maximumcustomerexperience.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />   It wasn&#8217;t until my second thought the &#8220;How brilliant! This will gain them business&#8221; showed up.</p>
<p>It&#8217;s both. Win win win win.</p>
<p>Until later,</p>
<p>Kelly</p>
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		<title>By: Brett Legree</title>
		<link>http://maximumcustomerexperience.com/2009/02/07/tip-of-the-week-dont-discount/comment-page-1/#comment-16308</link>
		<dc:creator>Brett Legree</dc:creator>
		<pubDate>Sat, 07 Feb 2009 13:43:12 +0000</pubDate>
		<guid isPermaLink="false">http://maximumcustomerexperience.com/?p=482#comment-16308</guid>
		<description>Of course this works.  So why do so few do it?

There&#039;s another place I know of that has something like this, every day - with two restrictions.

http://www.heartattackgrill.com/350.html

You have to weigh more than 350 pounds (!) and drinks are not included.  I&#039;m sure they lose out on the big folks but how many of them are there?

Heck, I&#039;d go there just to eat a big burger and try to keep up with the big boys and girls :)

People do this sometimes with clubs (e.g. a computer club might have a free help day to attract new members) and if it works for them, why not a business?

It&#039;s just like a loss-leader but the loss is bigger.  The gains are potentially bigger, too.

&lt;abbr&gt;&lt;em&gt;Brett Legree’s last blog post...&lt;a href=&quot;http://feeds.feedburner.com/~r/6weeksca/~3/527088056/&quot; rel=&quot;nofollow&quot;&gt;viking fridays - a story of give and take.&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Of course this works.  So why do so few do it?</p>
<p>There&#8217;s another place I know of that has something like this, every day &#8211; with two restrictions.</p>
<p><a href="http://www.heartattackgrill.com/350.html" rel="nofollow">http://www.heartattackgrill.com/350.html</a></p>
<p>You have to weigh more than 350 pounds (!) and drinks are not included.  I&#8217;m sure they lose out on the big folks but how many of them are there?</p>
<p>Heck, I&#8217;d go there just to eat a big burger and try to keep up with the big boys and girls <img src='http://maximumcustomerexperience.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>People do this sometimes with clubs (e.g. a computer club might have a free help day to attract new members) and if it works for them, why not a business?</p>
<p>It&#8217;s just like a loss-leader but the loss is bigger.  The gains are potentially bigger, too.</p>
<p><abbr><em>Brett Legree’s last blog post&#8230;<a href="http://feeds.feedburner.com/~r/6weeksca/~3/527088056/" rel="nofollow">viking fridays &#8211; a story of give and take.</a></em></abbr></p>
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		<title>By: Kelly Erickson</title>
		<link>http://maximumcustomerexperience.com/2009/02/07/tip-of-the-week-dont-discount/comment-page-1/#comment-16305</link>
		<dc:creator>Kelly Erickson</dc:creator>
		<pubDate>Sat, 07 Feb 2009 13:05:50 +0000</pubDate>
		<guid isPermaLink="false">http://maximumcustomerexperience.com/?p=482#comment-16305</guid>
		<description>James,

What a turkey. If you mouse over the photo it says click to enlarge anyway, that&#039;s for everybody else, but yeah, the &quot;hey, you&quot; is for you, my dear. 

And the photo you are referring to so obliquely &lt;em&gt;wasn&#039;t on my blog.&lt;/em&gt; Yeesh.

On-topic:

Thanks. Glad you liked it.  :)

Regards,

Kelly</description>
		<content:encoded><![CDATA[<p>James,</p>
<p>What a turkey. If you mouse over the photo it says click to enlarge anyway, that&#8217;s for everybody else, but yeah, the &#8220;hey, you&#8221; is for you, my dear. </p>
<p>And the photo you are referring to so obliquely <em>wasn&#8217;t on my blog.</em> Yeesh.</p>
<p>On-topic:</p>
<p>Thanks. Glad you liked it.  <img src='http://maximumcustomerexperience.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Regards,</p>
<p>Kelly</p>
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		<title>By: James Chartrand - Men with Pens</title>
		<link>http://maximumcustomerexperience.com/2009/02/07/tip-of-the-week-dont-discount/comment-page-1/#comment-16300</link>
		<dc:creator>James Chartrand - Men with Pens</dc:creator>
		<pubDate>Sat, 07 Feb 2009 11:52:49 +0000</pubDate>
		<guid isPermaLink="false">http://maximumcustomerexperience.com/?p=482#comment-16300</guid>
		<description>&lt;blockquote&gt;Go read the fine print. Click to enlarge&lt;/blockquote&gt;

AAHahahhah you wrote that just for me, didn&#039;t you! Yes, I read the fine print... after reading the big print, glossing over what I couldn&#039;t easily see, skipping on, hitting the &quot;Stop, James. Go back. You missed something. Here&#039;s how.&quot; 

Oh. Right on. Here I go... *clicks and reads*

It WORKS!

The moral of the story for those who have no idea what I&#039;m talking about: Even the most experienced &#039;net users need usability and reader friendly instructions.

Onwards...

I have plenty of Really Good Thoughts about this. 

One is that people would think that the store would probably take a huge loss on those free days. They might take a loss, yes, but they most likely don&#039;t end up feeding all those people in the line-up. The line-up of people actually helps slow down how much they have to give away - AND people who are waiting in line don&#039;t grumble at being kept waiting. &quot;They *are* giving away their food; what can we expect?&quot;  Win win.

You also wrote this: Discounting creates price-sensitive customers. (Yes, you create them yourself!)

I stopped and read that twice. This is very true. Discounting, sales and whatnot CREATES customers who wait for the deal.

Great, great post. So many thoughts. Need more coffee to process them all.

&lt;abbr&gt;&lt;em&gt;James Chartrand - Men with Pens’s last blog post...&lt;a href=&quot;http://feedproxy.google.com/~r/MenWithPens/~3/SVZlyVUaQ6s/big-secrets&quot; rel=&quot;nofollow&quot;&gt;The Big Secrets No One Talks About&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<blockquote><p>Go read the fine print. Click to enlarge</p></blockquote>
<p>AAHahahhah you wrote that just for me, didn&#8217;t you! Yes, I read the fine print&#8230; after reading the big print, glossing over what I couldn&#8217;t easily see, skipping on, hitting the &#8220;Stop, James. Go back. You missed something. Here&#8217;s how.&#8221; </p>
<p>Oh. Right on. Here I go&#8230; *clicks and reads*</p>
<p>It WORKS!</p>
<p>The moral of the story for those who have no idea what I&#8217;m talking about: Even the most experienced &#8216;net users need usability and reader friendly instructions.</p>
<p>Onwards&#8230;</p>
<p>I have plenty of Really Good Thoughts about this. </p>
<p>One is that people would think that the store would probably take a huge loss on those free days. They might take a loss, yes, but they most likely don&#8217;t end up feeding all those people in the line-up. The line-up of people actually helps slow down how much they have to give away &#8211; AND people who are waiting in line don&#8217;t grumble at being kept waiting. &#8220;They *are* giving away their food; what can we expect?&#8221;  Win win.</p>
<p>You also wrote this: Discounting creates price-sensitive customers. (Yes, you create them yourself!)</p>
<p>I stopped and read that twice. This is very true. Discounting, sales and whatnot CREATES customers who wait for the deal.</p>
<p>Great, great post. So many thoughts. Need more coffee to process them all.</p>
<p><abbr><em>James Chartrand &#8211; Men with Pens’s last blog post&#8230;<a href="http://feedproxy.google.com/~r/MenWithPens/~3/SVZlyVUaQ6s/big-secrets" rel="nofollow">The Big Secrets No One Talks About</a></em></abbr></p>
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