Planning, Startups, Stories, on what else? Business plans!

Tim Berry’s blog is always a great read. I never miss a post. His 8 Factors That Make a Good Business Plan this week really grabbed me, because after the first five points, he leaves the document alone.

Writing your plan is critical, of course—Tim (who’s also the author of The Plan-As-You-Go Business Plan) is frequently called on to judge business plan contests, so he’s got a fine idea of what the best writing looks like—but in this post he puts special emphasis on what makes a business plan work, that is, the work you put in after you write the plan.

[A] plan that isn’t managed isn’t a good plan…. a good plan is communicated….

I suggest that the qualities of writing and editing are not essential for all plans…. If only the team understands it, it can still be a good plan; but it has to be communicated to that team.

We’re judging the plan by the business improvements it causes.”

Hear, hear. If your staff doesn’t buy into it, if no growth comes of it, you might as well have left the planning stage alone. Run right over to read the rest, and if you haven’t heard me say it before—subscribe when you’re over there. You’ll be glad you did.

How do you make your business plan a working document, rather than a bunch of paper in a drawer?


Grow and be well,

Kelly Erickson