Comments on: MCE Round Table: Top-Secret Ways To Deliver Delight! http://maximumcustomerexperience.com/2009/09/12/mce-round-table-top-secret-ways-to-deliver-delight/ Go Where Your VisionPoints Thu, 06 Oct 2011 13:16:45 +0000 hourly 1 http://wordpress.org/?v=3.1 By: MCE Round Table: 2.0 or Same As It Ever Was? | Maximum Customer Experience Blog http://maximumcustomerexperience.com/2009/09/12/mce-round-table-top-secret-ways-to-deliver-delight/comment-page-1/#comment-51119 MCE Round Table: 2.0 or Same As It Ever Was? | Maximum Customer Experience Blog Sat, 26 Sep 2009 07:15:16 +0000 http://maximumcustomerexperience.com/?p=925#comment-51119 [...] Top-Secret Ways To Deliver Delight! [...] [...] Top-Secret Ways To Deliver Delight! [...]

]]> By: Kelly Erickson http://maximumcustomerexperience.com/2009/09/12/mce-round-table-top-secret-ways-to-deliver-delight/comment-page-1/#comment-49448 Kelly Erickson Tue, 15 Sep 2009 17:54:37 +0000 http://maximumcustomerexperience.com/?p=925#comment-49448 Graham, Not that you're equating it with losing weight, exactly, but that you're equating it with feeling so rockin' awesome you feel like you lost weight, is how I understand the idea. "Godiva truffles: so incredible you feel 10 lbs. lighter." Okay, so it won't work for every industry. ;) In B2B folks say making XYZ purchasing decision makes you look good in front of your boss; in B2C we try things like you'll be more attractive to the opposite sex if you own ABC... IMO it's the same thing, said better. Until later, Kelly Graham,

Not that you’re equating it with losing weight, exactly, but that you’re equating it with feeling so rockin’ awesome you feel like you lost weight, is how I understand the idea.

“Godiva truffles: so incredible you feel 10 lbs. lighter.”

Okay, so it won’t work for every industry.

;)

In B2B folks say making XYZ purchasing decision makes you look good in front of your boss; in B2C we try things like you’ll be more attractive to the opposite sex if you own ABC… IMO it’s the same thing, said better.

Until later,

Kelly

]]> By: Graham Strong http://maximumcustomerexperience.com/2009/09/12/mce-round-table-top-secret-ways-to-deliver-delight/comment-page-1/#comment-49324 Graham Strong Mon, 14 Sep 2009 19:21:51 +0000 http://maximumcustomerexperience.com/?p=925#comment-49324 No, <i>good</i> for George AND for you! With MEPs, you don't need to worry about being in top spot, because even if you're not, "all roads lead back to Rome". You both bask in each other's glory, Google-wise. And yes, great sentiment on the Benz quotation. I'm not quite sure that I would equate buying a luxury car with losing weight though, but hey... Did you ever see "Crazy People" with Dudley Moore? His tagline for the Jag said it best, I think... (won't repeat it hear -- the movie was rated for an audience older than The Kid. 'Nuff said...) ~Graham No, good for George AND for you! With MEPs, you don’t need to worry about being in top spot, because even if you’re not, “all roads lead back to Rome”. You both bask in each other’s glory, Google-wise.

And yes, great sentiment on the Benz quotation. I’m not quite sure that I would equate buying a luxury car with losing weight though, but hey… Did you ever see “Crazy People” with Dudley Moore? His tagline for the Jag said it best, I think… (won’t repeat it hear — the movie was rated for an audience older than The Kid. ‘Nuff said…)

~Graham

]]> By: Kelly Erickson http://maximumcustomerexperience.com/2009/09/12/mce-round-table-top-secret-ways-to-deliver-delight/comment-page-1/#comment-49318 Kelly Erickson Mon, 14 Sep 2009 18:51:48 +0000 http://maximumcustomerexperience.com/?p=925#comment-49318 Graham, All I can say to that is: Poor George. Did you make a post-it out of the Benz quotation? The goal is to make the individual buying from you feel awesome, whatever the industry, and he said it so memorably. Love it. Thanks to you for being an MCE-MEP!! Regards, Kelly Graham,

All I can say to that is: Poor George.

Did you make a post-it out of the Benz quotation? The goal is to make the individual buying from you feel awesome, whatever the industry, and he said it so memorably. Love it.

Thanks to you for being an MCE-MEP!!

Regards,

Kelly

]]> By: Graham Strong http://maximumcustomerexperience.com/2009/09/12/mce-round-table-top-secret-ways-to-deliver-delight/comment-page-1/#comment-49312 Graham Strong Mon, 14 Sep 2009 18:32:46 +0000 http://maximumcustomerexperience.com/?p=925#comment-49312 I just did a quick Google of "enthusiastic proselytizers" {but without the quotes) just to get the full, rounded definition and found that MCE actually takes the top spot over George's blog (he's third actually). I suppose that's the power of enthusiastic proselytizers in action! Spawns a great new tagline too: MCE for MEP. (Well, maybe only as shorthand for the already converted...) ~Graham I just did a quick Google of “enthusiastic proselytizers” {but without the quotes) just to get the full, rounded definition and found that MCE actually takes the top spot over George’s blog (he’s third actually). I suppose that’s the power of enthusiastic proselytizers in action!

Spawns a great new tagline too: MCE for MEP. (Well, maybe only as shorthand for the already converted…)

~Graham

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